![]() If you were a dance instructor, your top-of-the-funnel group would be a generic one about people who love to dance or practice a particular style, like ballet. ![]() To understand the journey of your audience through the funnel, let’s take an example. When someone subscribes to your exclusive content, you have to ensure that you are constantly giving them a reason to make next month’s payment. This content is exclusive to a part of your wider community that is more invested and engaged with your business.Ī Facebook subscription group serves your audience who are at the bottom of the funnel. In 2018, Facebook added a subscription model to groups that would allow admins to provide exclusive content to their community while earning an income doing what they love to do.Ī subscription group on Facebook lets you share premium content with your subscribers – like tutorials, online courses, live sessions, videos, etc. Create PRO videos in minutes with InVideo Get Started - It's FREEįacebook has always emphasized the importance of Groups as one of its major features.
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